Font Conference, directed by me, produced by CHTV.
The story:
Streeter, myself, and a group of people thought of the idea coming back from Internet Commenter 3. The consensus was that the internet commenter series was becoming hackneyed and that we would have to find another funny computer-y premise.
Everyone on Editorial contributed ideas, and Dan and Streeter crafted the script, their only stipulations being that they got to play Wingdings and Old English respectively. Since there were so many roles, we decided, in part to lighten the budget, that everyone from Editorial should act in it. This is the first time Vince, our cinematographer, has played a role (Ransom). Vince is an absurdly talented actor, and doesn’t step in front of the camera more often only because he’s usually behind it.
We shot at Kingsborough College, where we also shot Honest College Ad and Why Girls Don’t Fart, making this the third hit video at that location. It was a disorienting shoot, done in bits and pieces depending on what was convenient for lights, and by the end of the day, we weren’t sure we had everything we needed. We did a second day for Ransom and Comic Sans in our landlord’s warehouse and had to pause several times for Hasidic Jews to cross frame.
Our new editor Adam’s cut was quickly genius and our composer Dimitri’s score was the icing on the cake. This has been up for less than 10 hours and has 40 reblogs, 3,000 Diggs, and 100,000 views.
Great work, everyone.
